Andre Iguodala, a three-time NBA champion, has invested in a $28 million funding round for Players Health, which provides insurance and risk management services to youth sports organizations. The investment was led by Iguodala’s Mastry Ventures and the insurance company SiriusPoint.
The Players Health software platform is used by sports organizations to document athlete injuries, report instances of abuse, facilitate background checks for coaches, and share educational training with coaches. U.S. Youth Soccer, NFL Flag Football, I9 Sports, and USA Cheer are among the company’s current clients.
Because of the data we collect, “we have a better understanding of how that organization is managing risk,” Players Health CEO Tyrre Burks told SportTechie last year. “We can tell if they’re a good organization to insure or not based on their behavior and how they manage their risks on a day-to-day basis. As a broker, we advocate for our insurance carriers’ programs and we negotiate for discounts for them because they implement our risk services.
Based in Minneapolis, Players Health will use its funding to expand its athlete safety and insurance offerings. Also contributing to the funding round were existing investors RPM Ventures, EOS Venture Partners, and Will Ventures.
